|Tuesday, April 30, 2013 | 11:00 am – 8:00 pm ET | Your computer
Don’t miss your opportunity to take your career to the next level. Going into its third year, the PRWeek Virtual Career Summit, which has drawn 2,000-plus registrants in its first two years, presents an innovative environment that offers numerous benefits to communications professionals at all levels interested in taking the necessary steps in advancing their careers. You will have the chance to…
- Network with hundreds of fellow PR pros
- Search/apply for jobs
- Listen to expert advice from industry leaders on the agency and in-house sides
- Engage with leading practitioners from top PR agencies in exhibitor booths
One such webcast you can’t afford to miss:
11:30am-12:10pm: DO YOU REALLY KNOW YOUR “BUSINESS”?
Featured speakersBrian Kenny, chief marketing and communications officer, Harvard Business SchoolCatherine Mathis, SVP of marcomms, Standard & Poor’s
To provide your clients or C-suite the communications counsel they really require, a PR pro must know their client’s or organization’s business as well as they do. Do you know how the company makes money? Do you know how its rivals do? Do you fully grasp the competitive environment in which your company or client operate? This session will provide communicators at all levels a blueprint on how to become fully versed in your client’s or company’s business to the point where you become a source of irreplaceable knowledge.