Senioritis? Find a Cure!

The Cure for Senioritis  http://prdaily.com/Main/Articles/11235.aspx Picked up by PR Daily too!  Enjoy. College seniors are rapidly approaching graduate and many have caught the highly contagious ailment:  senioritis.  However, the classes and experiences one takes during their final semester can have a lasting impact on professional or graduate school aspirations.   Professors, advisors and internship supervisors will remember…

How to Succeed in Digital/Social PR

As any public relations professional knows….social/digital media is now an essential component to any public relations campaign.  And great news for recent PR graduates:  your strategic social media skills are highly sought after by employers.  Here are  a few of my favorite short articles and tips re. how to leverage your knowledge in this fast-evolving area….and how to succeed when…

How to be a great leader. Hint: Don’t be a boss

Article also picked up by PR Daily: http://prdaily.com/Main/Articles/11103.aspx In public relations, managing clients, colleagues, media contacts and spokespeople are essential PR functions.   As a fast-paced entrepreneurial industry, motivated young people may get promoted quickly.   While agencies do an excellent job of building staffer knowledge in strategic or skills areas, many companies fail to provide adequate relationship management…